Gene A LaRock, CLU®, ChFC®

Wealth Management Advisor

  • Office 715-839-9692
  • Toll Free 800-831-8185
  • Fax 715-835-0168


I specialize in working with entrepreneurial business owners, families that have a child with special needs, and medical professionals . People who have a vision for their business's and/or their family's future. I value the opportunity to make a positive and significant difference in the lives of the people I meet.


Associations and Memberships

Past President, Big Rivers Association, National Association of Insurance and Financial Advisors

Member of the Million Dollar Roundtable

Member Northwest Regional Builders Exchange

Eau Claire Area Entreprenuers

Eau Claire Area Special Olympics

Eau Claire Community Foundation



To learn more about Northwestern Mutual Investment Services, LLC and its financial representatives, visit: FINRA BrokerCheck